Professional athlete, sport counselor, coach and psychologist Marisa Asplund needed a nice looking larger postcard that had her branding and contact info, as well as a few brief descriptions of the services she provides. She wants to share these as handouts with potential clients and other health care providers.
She needed marketing material that clearly addressed who and what she does with a soft feel to deliver a clear message.
I used the colors from her logo to create a background and watercolor edging that would soften the card. The image of the jogger provided viewers with an idea of what her services could include, while bringing in the color and soft lines we needed to make it appealing to a large audience.